Fall Facts

  • Halloween is the second highest grossing commercial holiday after Christmas.
  • The word ‘witch’ comes from the Old English wicce, meaning ‘wise woman’.
  • 50% of kids prefer to receive chocolate candy for Halloween, compared with 24% who prefer non-chocolate candy and 10% who preferred gum.
  • Ireland is typically believed to be the birthplace of Halloween.
  • Scarecrows, a popular Halloween fixture, symbolize the ancient agricultural roots of the holiday.
  • According to superstition, catching leaves in autumn brings good luck. Every leaf means a lucky month next year.
  • According to The Weather Channel, pumpkin by far is the most craved-for food in autumn.
  • Millennials are expected to spend $183 each on candy, costumes, decorations and miscellaneous items for Halloween. Where Generation X’ers are expected to spend $70, and Baby Booms only $23 each.
  • In 2018, the average American spent $185.50 on Halloween.


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