Last Updated: May, 2021
Consent to Cookie Use
Types of Cookies We Use
Great American Life and its third-party service providers use the following types of cookies on the Website:
Essential or Strictly Necessary Cookies. These cookies are required for the operation and security of our Website. These cookies are session cookies that are erased when you close your browser.
Analytical/Performance Cookies. These cookies allow us and our third-party service providers to recognize and count the number of visitors and to see how visitors move around our Website when they are using it. These cookies collect certain information such as IP address (or a randomly generated number tied to your IP address); details about your browser, operating system, and device/hardware; your general location, if available; which pages you visit on the Website; and other logging information such as the date, time, and duration of your use of the Website. Great American Life uses this information for the purpose of improving and optimizing the Website, including, for example, ensuring that users can easily find what they need on our Website, as well as detecting and blocking potential bots or spam on our Website. Analytical/performance cookies expire after 38 months. To learn more about the use of Google analytics cookies, and to exercise choice regarding such cookies, please visit https://tools.google.com/dlpage/gaoptout.
Advertising, Tracking, or Targeting Cookies. These cookies enable different marketing and advertising related functions. They may allow us to record information about your visit to our Website, such as pages visited, links followed, and videos viewed so we can make our Website and marketing efforts more relevant to your interests. These cookies may enable visitor identification over time, but not across different websites. Advertising, tracking, or targeting cookies do not expire.
Cross-Border Data Transfers
The cookies we use may process, store, or transfer personal data in and to a country outside your own, with privacy laws that provide different, possibly lower, protections. Where permitted by applicable law, you consent to this transfer, storing, or processing when you consent to our cookie use. We otherwise take appropriate steps to protect the cross-border transfer of your personal information, and further details are available upon request.
Changes to Our Cookie Uses