Don’t Overlook Owner-Operator Coverage—Here’s Why It Matters - Mike Flenner
Owner-operator truck drivers are the backbone of freight movement, yet they face unique risks that can derail their business overnight. One unexpected event can mean financial ruin. That’s why insurance isn’t just a compliance checkbox—it’s a business survival tool.
What sets successful agencies apart? They don’t sell policies; they build programs. They understand the challenges that motor carriers face when contracting with owner-operators. They offer solutions like Occupational Accident, Non-Trucking Liability, Physical Damage and Contingent Liability—tailored to keep drivers moving and motor carriers compliant—reinforced by responsive claims support.
The real opportunity starts with education. Explain why these coverages matter, not just for the truck but for the driver’s livelihood. Use every primary quote opportunity, win or lose, as a pivot to discuss owner-operator programs. Approach safety and recruitment teams; they are often the gatekeepers for compliance and driver retention. By offering a sponsored program, agents provide their clients with simplified administration and onboarding, reduced driver costs through scale, and eliminates coverage gaps. A strong motor carrier sponsored program helps attract and retain quality owner operators.
In a market where trust drives growth, positioning yourself as a partner, not just a provider, will set you apart. Because for owner-operators, insurance isn’t optional. It’s the key to staying in business for the long haul.
Unlock New Revenue Streams in the Independent Contractor Space
If you’re an agency in the trucking space, don’t step over the independent contractor program on your way to the motor carrier primary liability program. There is both a tremendous need and a large opportunity in the IC space. We are all looking for new revenue streams. Why not tap into one that is running parallel to the work you are already doing?
Work with your motor carrier to design a driver‑centric program—Occupational Accident + Non‑Trucking Liability + Physical Damage + Contingent Liability—bundled, compliant and priced for adoption. Become an expert in the Independent Contractor space – we can help! Review and offer guidance as it pertains to their lease agreement and current program to uncover gaps and savings. Rounding out an account by offering these coverages provides thorough risk management to your clients, as well as generating new revenue sources to the agency.
Great American Trucking can help you design motor carrier sponsored programs if one doesn’t exist. Reach out to your Business Developer for more insights on how to build and maintain these programs.
